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Collect Avios at High Life Shop

Shop online at High Life Shop and collect Avios on your favourite brands. You can choose from a wide selection of fragrances, beauty, accessories, alcohol, travel essentials and more! You can collect two Avios for every £1 you spend, rounded up to the nearest pound. Start collecting Avios today! 

How to collect Avios online

1. Create an account at

2. Go to the Executive Club section of your user account and save your British Airways Executive Club number.

3. Browse from a wide selection of High Life Shop products, including fragrances, beauty, alcohol, gadgets and more. 

4. Select your flight destination, departure date, and pay online. 

5.  Collect Avios on all High Life Shop online pre-purchases. Avios cannot be collected on Café or when ordering for home delivery.

6. Receive your pre-purchases on board.

Avios points are awarded per the British Airways Executive Club terms and conditions, available at Updating Avios in your Executive Club account can take a few days.

To check your Avios balance, log in to your Executive Club account on

Avios collection is not available on High Life Café and Home Delivery range. For full High Life Shop Terms and Conditions, please visit

Spending Avios

You can now spend your Avios on your High Life Café and High Life Shop pre-purchases online or if you are ordering on board. Find out how to spend Avios at High Life Shop.

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